Property Market Insights

In recent years, Malaysia's property market has been seeing a new trend. The younger generation, known as Generation Z (Gen Z), is changing how people in Johor Bahru choose homes. This blog explains what Gen Z wants when they look for houses, why they prefer certain types of homes, and how this affects Johor Bahru's real estate. Who is Gen Z?What Type of Homes Does Gen Z in Johor Bahru Prefer?Why Are...

In a world that is evolving faster than ever before, understanding generational labels helps us make sense of societal shifts, cultural trends, and consumer behaviors. These labels—like Baby Boomers, Millennials, and Generation Z—serve as shorthand for groups of people born during distinct periods who share common experiences...